Reason #1: Why I need an elevator pitch (the million dollar idea)
20 February 2011
Got a million dollar idea for the next $5 craze? If you think you have invented the next Pet Rock or Koosh Ball, that’s awesome!
However, according to Claire Bradley on Investopia in her article “7 Products Under $5 That Made Millions, “the odds are not in your favor as an inventor – 99.9% of inventions never see a successful product launch…” To give yourself a fighting chance, start by writing a powerful elevator pitch — a short story (30-seconds) that tells a big story about your invention. At Buzzuka, we believe, “If you can’t say it, you can’t sell it!” Strip your story down to the bare basics and reveal what’s at its core. It’s easy to do when you use the Buzzuka Elevator Pitch Studio, optimized to discover the Facts, Feelings and Finishing Touches that make your message stand out in a sea of sameness.
Photo courtesy of kaitesklaykorner – clay girl pet rock
